CHALLENGE
Refresh the previous campaign with a new emotional connection to the park and the guests while maintaining a reassuring environment where the animals reside.
SOLUTION
A month of preparation to find the right team, actors, zoo keepers, chefs all to create the best images possible while remaining conscious of the animals environment.
CATEGORIES
Creative Director, Director, Commercial, Destination
CLIENT
Discovery Cove, SeaWorld Parks & Entertainment, Special Operations Studios